The Rush Of The Screen

Updated: Sep 25, 2019

When I'm walking the streets of New York next looking for the nearest subway, people are almost bumping into me. They don't even see me! Am I invisible, or is it that they are distracted? What does distract people these days in New York, London or any other city in the world? The screen of your digital device.

With our attention span confined to an estimated 6 seconds for videos on facebook, grabbing peoples attention is everyday advertising and marketers priority. Life seems to rush by as you glare at your screen hypnotised by the seduction of what you could be missing on social media. You're looking for that instant endorphin rush as someone 'likes' your latest instagram post. You're constantly checking your facebook feed, or emails waiting for an email which may never come.

When working with a client in London recently during her first life coaching session, she mentioned that her anxiety levels rise every time a WhatsApp notification appeared from a WhatsApp group she was a member of. She didn't want to be part of the group in reality. However the thought of leaving the group and having everyone 'talk about' her left her feelings of equal dread. She had a fear of disappointing people... What fears cause you to do things that you'd rather not?

Why do we constantly look at the screen?

David Rahman is a specialist mind coach, and life coach in London and New York. He is the creator the Blue Print Process ®, Let It Go Programme ® and F.I.T Mind Model ®. David speaks around the world and works with private clients looking to improve their self confidence and self esteem. His podcast is called 'The Mind Coach' is featured on iTunes.

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